Leila Hays had established her brand with a distinct logo, website, and color palette. While she valued the authenticity of her existing brand, she recognized the need to refine it to attract a more upscale clientele.
It was essential to maintain the core elements of her brand that reflected her unique style and personality.
We worked together to integrate her love for blue & pink without it looking 'too juvenile' or 'too preppy'. I took her existing text-based logo and chose typefaces that had a luxurious feel. We also created a custom-feeling submark.
Package Options
"balanced feminine", or feminine without being overly pink. elevated & classy
BACK TO PORTFOLIO
I am a real estate agent. I needed help building my online presence and website. I am so thankful Derika came into my life! She helped me so much with personal branding. It was a pleasure working with Derika. She presented me with beautiful choices for my website, new business cards, signs and more for a contemporary, professional and polished look. And, she quickly responded to all of my questions and concerns. I am very satisfied with my experience with Derika.
susan wolff / keller williams agent
BRANDING & WEB DESIGN
WEBSITE & BRANDING
REBRAND & WEBSITE